SCRY is a pioneering footwear laboratory, which takes footwear as the research object to explore the possibilities of future design and manufacturing. Working on the intersection of art, design, technology, culture and environment, we try to bring cutting-edge innovation into real life. 

Having graduated from Central Saint Martins MA Fashion and BA Fashion Print, Leeann Huang specialises in innovative textiles and hand-crafted techniques. Utilising bold colours, animal prints, and lenticular fabric, against kitsch motifs, Leeann Huang’s designs possess vibrancy, movement and playfulness.

Hernan Guardamagna is a London-based footwear designer and maker. His eponymous brand focuses on modern shoes defined by bold silhouettes, geometric shapes and elements of sportswear and futurism. Recycling and upcycling are two strong pillars of Hernan Guardamagna’s work, thus many of the materials he uses are sourced from deadstock or discarded from the fashion industry. 

YINGLIN is the eponymous label created by 22-year-old Chinese designer Yinglin He. The overall aesthetic of the brand could be described as futuristic couture wear with an emphasis on new sustainable fabrics, bold mixture of colours and unexpected details. Throughout Yinglin aims  to celebrate unconventional.

Known for their chunky heels and extended soles,  Mexican footwear label Cruda experiments with proportions while solely using deadstock materials. Like one of those small plants that we discover in unexpected places, a herb that comes out of the crack and survives, that's how Cruda was born.

Eponymous brand Moto Goo was founded in 2015 together with his friend and business partner, Jay and alter ego, Kinder. Initially a menswear label, Moto Guo is the brainchild of Guo's endless yet detailed mindmap that pieces both his and Kinder's bits and bobs. 

Based in Tbilisi, Georgia, INVASIVE MODIFICATION is an accessory brand focussed on creating high quality footwear and accessories through modification of traditional crafts and techniques. Inspired by retro-futurism, they create a new hybrid of past templates and futuristic concepts.

Seoul and London based independent fashion designer brand Gyouree Kim creates intricately layered womenswear that blends historical and contemporary elements. The creative process involves recycling off-cut and dead-stock fabrics to create one-of-a-kind corsetry and semi couture ready-to-wear. This process ensures that the designs are eco-friendly and helps to reduce waste in the fashion industry. 

Since its inception in 2019, untitlab® has embraced a radical approach to footwear and accessories. The Shanghai-founded, London-based label, led by the trio Tian Cai, Justin Zen, and Sans (Peng Xin), draws inspiration from formal wear, outdoor clothing, and BDSM attire, to challenge traditional classifications. Examples include hybrid boots and loafers with robust lug soles and avant-garde heels, all crafted from biodegradable vegan leather.

Sung Ju is an eponymous Seoul-based brand whose designs take inspiration from the designers’ personal experiences and deep love of sculptural and architectural silhouettes. Sung Ju’s pieces are suitable for everyday wear, yet also feature a deliberately structured and contemporary edge, as well as a playful utilitarianism.

EECHAEROI is a leather handbag and footwear label from Seoul with a mission to unite style with comfort and versatility. Following a made-to-order/limited-run model to practice sustainability, EECHAEROI uses high-quality materials and craftsmanship, collaborating with local artisans in Seoul.

MADFRENZY is an independent brand with focus on contemporary wardrobe, rethinking the idea of comfort and beauty. It innovates through the creation of the new technologies or reinventing existing ones. With playful undertones, it doesn’t take itself too seriously and often playfully pokes fun at the fashion industry.

EMPTY BEHAVIOR is an experimental footwear brand Founded by Chen Yichang and Qian Zhou in 2020. The founders craft shoes as miniature buildings in a design language that is industrial and architectural, pushing the boundaries of footwear. By exploring sports and functional materials, combining subversive technologies and conflicting futuristic visual concepts, the brand tries to provide more possibilities for dress shoes, and sporty high-heels in a wider range of sizes, celebrating its non-conforming subcultures.

Bilel A.Choutri is a Paris-based product and fashion accessory designer, who graduated from the Ecole de Condé Paris, in 2021. Bilel A.Choutri creates innovative accessories and objects, as seen with his ‘Organik Sunglasses’, in which he incorporates influences from the natural world, as well as being influenced by the current world and its evils.

Body Amplification Devices (BAD) is a creative practice based in London, dedicated to crafting hyper-individual, non-generic wearables. Utilizing cutting-edge digital tools, 3D printing, they move beyond the limitations of traditional fabrication methods such as injection moulding, embracing the flexibility and variation that come with small-scale, bespoke production. Each piece is meticulously crafted in their London studio, where they print, hand-sew, hand-dye, and package every order.